Colour Affects

Colour Affects is the only company in the world that combines scientific principles with artistic vision to bring the most effective use of colour to any application - based not only on the cosmetic effect of appearance, but also the profound psychological effect of colour on human response and behaviour.

Colour psychology can be applied to branding, packaging, web design, interiors, product design and uniforms, as well as personal application to your home and wardrobe.

Working with the Colour & Imaging Institute, at the University of Derby in England, Angela Wright, founder of Colour Affects, has produced a prototype software system, called Ultracolour, to enable designers - and anyone using colour - to apply the latest discoveries about both colour psychology and colour harmony for themselves.

If you could know precisely what reactions are evoked by any given colour palette, and furthermore that the colours in the palette are scientifically proven to harmonise, how great would that be? A short brochure on the Colour Affects system is Here (requires Adobe Acrobat).

To read in depth about the psychology of colour, go to the Colour Psychology pages.

To find out how Colour Affects can help you to put colour psychology into practice, go to the Courses and Training page.

Colour Affects
50 Great Portland Street
London W1W 7ND

Tel: +44 (0)20 7637 3965
Fax:+44 (0)20 7637 3973
Email: info@colour-affects.co.uk