|
|
Colour Psychology > Biography
Angela Wright FRSA
 Angela
Wright first became interested in colour when she was responsible
for the interior design of her family's 50-bedroom hotel in the
English Lake District. She noticed that regular guests consistently
preferred specific bedrooms, despite many of the rooms being identical
in every detail but the colour schemes. From this she resolved to
pursue a deeper understanding of the psychology of colour.
She studied unconscious thought processes at Queen Mary's Hospital,
Roehampton, England but was frustrated by the fact that colour is
a little explored area of psychology. It had long been held to be
too subjective a matter to warrant close study and the work that
had been done was inconclusive. It was after studying the dynamics
of colour harmony in Carmel, California, USA that she was able to
formulate a clear hypothesis that identified links between patterns
of colour and patterns of human behaviour. She developed an academically
sound and demonstrably effective system that crossed cultural boundaries
and, for the first time, enabled colour psychology to be applied
objectively, rationally and with remarkable accuracy.
Her system has been tested in business and there are many major
international companies, government institutions and design consultancies
who can attest to its power and usefulness. Her work has been studied
and validated by experts in the fields of both psychology and colour
physics. Ms. Wright was invited to become a Fellow of the Royal
Society of Arts in 1998 and is established as the world expert on
the unconscious effects of colour.
Angela Wright sees the spread of her theories as just as important
as her consultancy work. To this end she has written 'The Beginners
Guide To Colour Psychology' and is working on further books.
Click here for more information. She
also appears regularly on TV, the radio and in the press.
"What is important about Angela is that she has a 'good eye
for colour', and that, like any scientist, she likes continually
to ask, 'Why?' When she sees colours that work well together, she
asks why their particular combination is successful, she asks why
the multitudes of blues are all different from one another in their
effects, and she asks why the same colour works well in one environment…but
not in another." - Chris McManus, Professor of Psychology,
University College, London. From his foreword to 'The Beginner's
Guide To Colour Psychology', by Angela Wright.
There is an alternative perspective here.
|
| |
| 
